Hi, and thanks for stopping by
My name is Debbie Leven and I’m a PR Coach on a mission to help UK small business owners and entrepreneurs, like you, get your message out there.
You want more of the right people to know about your business, to understand it and to want to do business with it. But, you’re struggling because you’ve got 101 other things to think about that get in the way and that stops you from doing the work that needs to be done to get your message across.
I can help – whether it’s:
- writing content for your website
- helping you put together an editorial calendar
- producing your written materials
- helping you find the right media contacts, ideas, news and your own unique ‘story’ that will get the media interested in you and your business.
Nothing gives me a bigger buzz than seeing a blog or newsletter published for a client or getting a ‘yes’ from a media contact for an interview or article.
I’ve worked in Public Relations (PR) for more than twenty five years, following a degree in Business Studies and post graduate marketing qualifications. I started off writing newsletters, organising events, analysing media coverage and writing press releases to get journalists interested and clients featured in publications, on the radio and on television.
I soon discovered that fast food and fast car clients weren’t what made me tick. I went on to work for one of the big accountancy bodies, to help make accountants more exciting, and following that for a large charity to oversee the marketing for their fastest growing financial services product.
The idea of working for a charity seemed like a good idea at the time, don’t we all want to give something back? But, I soon felt smothered by the red tape and politics and realised too that a more general marketing role wasn’t for me. The one and half hour commute, on a good day, also quickly wore away at my good humour.
But, I’m a great believer that when one door closes then another door opens – and so it was. My next position was in a small PR agency, working directly alongside experienced journalists. That gave me great insight into the mind of the journalist and the world of the media and also the fears, constraints and concerns of clients when it comes to approaching and speaking to the media.
I’d found my groove doing hands on Public Relations – running training courses, organising events, producing materials, coming up with ideas to get the media interested. I then went on to become Divisional Director at a larger London based PR Agency, heading up teams working across different client accounts – producing annual reports and newsletters, running 24 hour press offices for NHS clients and running launch events and annual conferences.
But, the big agency life wasn’t for me and I’d always had that nagging idea at the back of my mind about setting up my own business. So, while I was sitting in my interview for my boss’s job (she was going off on maternity leave), and after hearing about the added responsibilities of the role, I had that ‘aha’ moment and thought ‘why not do it for myself?’
So, that is exactly what I did – taking the leap to set up my own business.
I’m my own boss and get to work with some amazingly driven and talented people. And, there’s nothing better than helping someone get their news, views and expertise out there. I help entrepreneurs and small business owners build their profile, reputation and credibility and get their message noticed so that potential clients want to do business with them. It puts a big smile on their face, and mine too.